Marketing Consultant · Chicago, IL

Nicole
Kuebler

15+ years leading strategy and growth across digital advertising, connected TV, performance marketing, and omnichannel media. Startup, small, and scaled brands. Agencies. Media organizations.

Accepting select engagements by referral
01
01

Digital and Performance Marketing

Paid media strategy, platform shifts, and proving ROI under pressure. Across search, social, and programmatic.

02

AI Strategy and Workflow Implementation

Coaching teams and leaders on where and how to adopt generative AI. Moving smarter and faster without losing the human judgment that makes the work good.

03

Omnichannel Strategy

Cross-functional alignment, media mix, and building systems that hold together across channels and teams.

04

Go-to-Market and Growth

From strategy through launch. Aligning teams, sequencing the work, and building the momentum that turns a plan into results.

02

Work spanning startup, small, and scaled brands across retail, streaming, CPG, and technology. Agency-side and brand-side. Building from zero and scaling what already exists.

Brand strategyAgency partnershipsMedia planningCross-functional leadershipGrowth initiativesDigital transformationTeam buildingStreaming and CTVAI integrationGTM execution
03

I've spent my career at the intersection of technology and culture, drawn to the places where strategy meets execution and where emerging tools can genuinely change how teams work.

I believe AI should elevate human creativity, not replace it. I care most about building things that actually work: strategies that survive a real budget, teams that live their values, systems that hold up.

When I'm not doing that, I'm on the tennis court, in an art class, exploring a new city, or out with my dog on the trails.

Get in touch

I work through referrals and am selective about new engagements. If someone you trust connected us, I'd love to hear what you're working on.